About

I’m a London-based Product Designer with more than 20 years experience designing digital products, sites and brands. I work remotely with startups, agencies and global organisations across long-term engagements and focused projects.

My work spans product strategy and discovery, research, user experience, interface design, design systems and experimentation. I also use AI throughout the process to explore research and data, develop ideas and build functional prototypes.

Most recently, I spent over five years working with FINN, a leading German car subscription company, helping shape and improve its B2C shopping experience.