FINN
Since 2021 I’ve been helping this Munich based car subscription company.
Role
UX/UI, Testing
Year
2021 - Present
UX/UI, Testing
Year
2021 - Present
Agency
Direct
Client
FINN
Direct
Client
FINN
I led the redesign of their site following a rebrand in 2021. The new brand direction focused on radical simplicity - stripping out secondary headings, using bold, clear typography, and embracing white space to create a cleaner, more focused experience.
I’ve supported FINN with extensive A/B testing to optimise conversion. I’ve also played a key role in evolving the brand for greater flexibility across more channels.
